AI levels the digital playing field for Middle East SMEs

Small and medium-sized businesses across the Middle East are under growing pressure to adapt as digital-first consumer behaviour reshapes the market. But with limited budgets and lean teams, producing standout content has remained out of reach—until now.

A new wave of AI-powered tools is changing that. From instant image generation to multilingual video creation, these technologies are helping SMEs bypass traditional production barriers and compete in a content-driven economy. It’s not just efficiency—it’s access, scale, and creative freedom.

Read the full article to see how AI is unlocking digital growth for resource-constrained businesses.